IBBY / SOCIAL WELLNESS LAB

PRIVATE CONVERSATIONS & PERSONAL SUPPORT

EVERYONE
COMES TO YOU.
WHO DO YOU
GO TO?

People trust you. You look after everyone. But who knows what’s going on with you?

The relationship that’s been on your mind. The conversation you keep replaying. The afternoon off you can’t enjoy without feeling guilty. Or being surrounded by people, but having nobody you really want to open up to.

You don’t have to wait until everything falls apart to talk about it.

Ibby in an earlier chapter, outdoors in the snow
THEN · TRYING TO FIT IN
Ibby smiling outdoors in Indonesia
NOW · CHOOSING WHAT FITS ME
The story behind these photos

For years, I said yes to be liked and kept busy trying to prove myself. I started choosing who I spent time with and making room for what I needed. I learned I could care about people without forgetting myself. That’s why this work matters to me.

A SAFE SPACE TO TALK

A LOT ON YOUR MIND.
SOMEWHERE TO
TALK IT THROUGH.

A safe space to be heard, without judgment. At your pace.

Maybe a relationship is taking more out of you than you’ve admitted. There’s a decision you keep putting off. Or you’ve been saying “I’m fine” because explaining everything feels like too much.

You don’t need to run a business or have a clear question. We can start with what’s happening.

What happens in our conversation?

For 90 minutes, you have my full attention. You can speak openly, take your time and hear your own thoughts without having to look after the other person.

I’ll listen closely, ask questions and help you notice what keeps coming up. You choose what to share and what you want to do next.

A PRIVATE CONVERSATION WITH IBBY

Time to hear yourself.

Together, we’ll work towards:

  • Understanding what’s taking up the most space in your head.
  • Putting words to what you need or want to change.
  • Choosing a next step that feels manageable to you.

Afterwards, I’ll send you a short recap of the main points and any next steps you choose.

€250 / 90 minutes

Private online call · One session

BOOK YOUR CONVERSATION — €250

Pay securely, then choose your time on Calendly using the same email address. Your Google Meet details arrive with your booking confirmation.

Check available times before paying ↗
Already paid? Use the calendar to book without paying again.

Questions, rescheduling, or no suitable time? Email Ibby before purchasing.

No commitment to continue. Ongoing messaging is separate. Personal support, not therapy or crisis support.

01 / DOES ANY OF THIS SOUND FAMILIAR?

YOU SAY YOU’RE FINE.
WHAT’S REALLY GOING ON?

Sometimes explaining it feels like another job. Choose a part of your life and see what feels familiar.

01RelationshipsOne conversation follows you all day.
  • Are you in a meeting, but still checking whether they replied?
  • Do you rehearse what to say, then say “it’s fine” when you’re together?
  • After an argument, do you stay up scrolling, skip your walk, then struggle to focus the next morning?
  • Are you staying because you want this relationship, or because starting again feels harder?
02FamilyThey get your time. Do they get you?
  • Does your child ask you something twice because you’re still answering a client?
  • Do you snap at someone you love after spending all day being patient with everyone else?
  • Do you leave a family call carrying their worries into the rest of your evening?
  • When you take an hour for yourself, do you feel you’re letting someone down?
03BusinessYou can handle it. But it keeps taking more.
  • Do you say yes to a client, then resent the messages that arrive on Sunday?
  • Are you fixing the same staff problem instead of having the conversation you keep avoiding?
  • Do three new ideas keep pulling you away from the business you already chose?
  • Are you on the tennis court or at dinner, still working through a deal in your head?
04Friends & social lifeYou’re surrounded. You still feel alone.
  • Are you the person everyone calls, but unsure who to call when it’s your turn?
  • Do you make everyone laugh, then go home drained?
  • Do you accept dinner when you’re tired because you don’t want to disappoint anyone?
  • Do your friends know what you’re building, but not what’s been hard for you lately?
05Your mind & restTime to relax. A mind that won’t stop.
  • Are you replaying yesterday’s conversation while worrying about tomorrow’s meeting?
  • Does a normal question irritate you because your head is already full?
  • Do you open your laptop for one thing on Saturday and lose the whole afternoon?
  • Do you get into bed exhausted, then lie awake replaying a conversation?
06Confidence & self-worthWhen did your own needs become optional?
  • When you stop working, do you feel useful enough to deserve the break?
  • Can you lead a room at work, but second-guess yourself in your personal life?
  • Do you agree in the moment, then feel angry with yourself on the way home?
  • Have you reached a goal you worked years for, then quietly wondered, “Why don’t I feel happier?”
Make space to talk it through

02 / WHAT IS IT COSTING YOU?

LIFE KEEPS GOING.
YOU KEEP CARRYING IT.

Not everything falls apart overnight. Sometimes the cost shows up in ordinary moments.

What if life doesn’t slow down on its own?

03 / WHAT I ACTUALLY DO

I LISTEN.
I PAY ATTENTION.
I ASK QUESTIONS.

A private space for the things you carry but rarely talk about.

I’m Ibby. I offer private one-to-one support for founders, business owners, creators and people who carry a lot but rarely have the space to talk honestly about it.

Through listening, observation and honest questions, I help you notice what you’ve been carrying, what keeps repeating and what you want to do differently. The choices stay yours.

Sometimes it’s a conversation online. Sometimes it’s a coffee, a walk or time together in a different environment. We choose the setting around what needs your attention.

In a standalone conversation, we identify a next step you choose. With three-week support, we also follow up on what happens when you try it in everyday life.

Ibby sharing a birthday moment with a friend over a meal
REAL LIFE · TIME TOGETHER

04 / PEOPLE WHO TRUSTED ME WITH THEIR STORY

WHAT IT FELT LIKE
FOR THEM.

Personal support and friendship, in their own words. These stories reflect our wider time together, rather than the new standalone 90-minute session.

IRINA

Entrepreneur & mother

  • Before: Giving everything to her business, clients and family. Exhausted, with no room to rest.
  • What we worked on: Where her social energy was going, who she gave her time to, and prioritising herself without guilt.
  • What changed: She describes more aligned staff and clients, rest without guilt, and more present time with her daughter.
Explore Irina’s full story

IN HER OWN WORDS

I met Ibra at an important time of my life, after a bad accident that caused me an serious brain injury. We met in a coffeeshop. He saw directly that I was a high performer pushing too hard my limits, I opened directly with him and told him how much I needed rest, but didn’t seem to be able to find rest by myself. I felt really seen before even working with him, with a lot of empathy. That felt like fresh air especially during my recovery that I wasn’t paying attention to.

Before working with Ibra, I was exhausted and my energy was drained from everywhere, like a leaking tube with holes : because I’m a mom and entrepreneur, I was drained by my busy schedule, my staff that’s wasn’t aligned with my expectations, my clients, my experiences in dating … I was trying to give and to perform to everyone without resting at all.

That’s when I crashed out : no sleep in weeks, super high stress that feels like a drug (high achievers knows this) pressure to perform as a mom and CEO,

Then, Ibra taught me how to handle my social energy with balance and in peace.

In a few weeks only, I could find a better staff more aligned with my expectations, finding better and respectful clients, I’m not waisting any more time in dating cause I’m only attracting serious and aligned persons, and I feel super at peace.

Ibra didn’t tell me to choose this or that, but those were the consequences of the shift he made in my mindset.

I don’t feel drained as my social circle is carefully chosen and aligned with what I expect in people. My health is way better as I could prioritize my recovery from my injury, without feeling guilty of resting. I also had the best restorative sleep in months because I am not drained daily.

I have way more time with my daughter and the time we have feels much more important cause I’m stress free, peaceful and I can do meaningful activities with her a few times per week, as I’m not overthinking in my own bubble

It’s not only about boundaries, it’s about choosing the life you deserve in daily actions. And this is not something random, this is something you build. Thank you so much for

I highly recommend working with him if you’re an high achiever that got shrinked in the process ; it’s about finding the daily habits to expand yourself again, and prioritizing what matters without guilt but systems

CÉDRIC

Finding room for himself in a difficult relationship

  • Before: Putting his partner’s needs first and losing sight of his own.
  • What we explored: What he felt, what he needed and how to care for himself while loving someone.
  • What changed: He describes feeling heard, calmer and more able to see his situation clearly. His pain was still there.
Read Cédric’s full story

IN HIS OWN WORDS · TRANSLATED FROM FRENCH

Ibby, a friend, a healer, a wise man, a being of the universe, an exceptional person.

The experience I’m going to share with you today comes from a period in my life when I met him.

I met Ibby at a time in my life when I wasn’t really doing well. I was in a romantic relationship that caused me a great deal of suffering. I loved this person more than anything, but over time I completely forgot myself in this relationship. I always thought about her before thinking about myself. I wanted to take care of her. I thought about her emotions and her needs, but never really about my own. And over time, I lost myself.

I had lost a lot of weight. I could barely eat anymore. I was letting myself go. I no longer took care of myself, and above all, I no longer loved myself as I had before.

Then one day, I met Ibby! It’s quite difficult to explain in words because it really is something you have to feel. As soon as I started talking with him, he helped me see things differently. He immediately sensed that I wasn’t doing well. I told him about my relationship, what I was going through, my wounds, everything I had kept inside, and he opened my eyes to many things.

For me, IB isn’t like other people. He’s much more! A healer, a protector, and I can’t find the words to explain it. He has an intuition I had never encountered in anyone before. He also has this very special connection with the universe.

Most of the time, you don’t even need to explain everything to him. He understands very quickly what’s wrong and manages to put words to exactly what you can’t express yourself. And above all, with him, you can be yourself. You can talk without being afraid of being judged. You can tell him what you really feel, even when it’s confusing, even when you’re at your lowest.

There’s something very soothing about him, even his voice. Sometimes just hearing him speak does me good. And when you’re with him in person, it’s even stronger. He gives off a very particular energy, something I personally had never felt before.

Little by little, through our conversations, I started thinking about myself again. I started understanding that I had value too. That I needed to take care of myself too. And above all, that I could love someone with all my heart without forgetting myself.

Today, I’m writing this testimonial at a very particular moment, because I have just separated from the woman I love. We still love each other very much. I love her with all my heart and I know she loves me too, but sometimes, unfortunately, love isn’t enough, and you reach a point where continuing causes more harm than good.

When I got home after this separation, the first person I called was Ibby. I really wasn’t doing well. I cried, I was crying, and once again he found the words! After our conversation, I immediately felt calmer. Of course, my pain hadn’t disappeared and my feelings were still there. But I immediately felt more grounded, as though I could finally breathe and look at what had just happened with a little more distance.

He won’t erase what you’ve been through. He won’t make your pain disappear by magic. But he will help you understand what’s happening inside you. He won’t erase what you’ve been through. He will help you see things that sometimes you can’t see because you’re completely caught up in your emotions. And above all, he will bring you back to yourself.

That’s what he did for me. At a time when I had completely forgotten myself for someone else, Ibby reminded me that I needed to love myself too, respect myself and take care of myself.

Today, even though I’m hurting, I feel much stronger than before. I know I’ll keep loving this person, but I also know that I never want to lose myself again while loving someone. And he played an enormous part in that realisation.

I don’t really know how to explain what he gives off. I sincerely think you need to talk with him or meet him to understand it. But personally, I know one thing: Ibby came into my life at a moment when I really needed him. And for that, I will always be grateful to him.

Ibby, thank you!

Ibby, I love you, brother 🙏❤️💫💫💫❤️🙏

CECE

A friend’s experience · We met at Telfer

“He listens, asks good questions and sometimes makes you look at things from a completely different perspective.”

“He has a very positive energy and a natural way of encouraging people to see their potential and actually do something with it.”

Read Cece’s full story

IN HER OWN WORDS

I met Ibby about six months ago, on my very first day at a mine site called Telfer, which happened to be one of his last days there. We connected very naturally and I was quickly inspired by his mindset, his energy and the way he approaches life.

At the time, I wanted to get back into fitness and take better care of myself, and Ibby really motivated me to do that. He showed me some exercises and mobility work to help with my back, my posture and all the tension I tend to carry in my body. He also shared a lot about nutrition and the importance of protein, which really changed the way I was eating.

After he left Telfer, I kept applying a lot of those things. I became much more consistent with the gym, changed my diet, started focusing more on protein, and over the following months I could really see my body changing and becoming stronger.

But what I appreciate most about Ibby goes beyond fitness. He is someone I really enjoy talking to because he is very open-minded, spiritual and emotionally aware. He listens, asks good questions and sometimes makes you look at things from a completely different perspective.

Every time we talk, I feel motivated to improve something in my life, challenge myself a little more and become a better version of myself. He has a very positive energy and a natural way of encouraging people to see their potential and actually do something with it.

I’m really grateful we randomly crossed paths that day. He has had a very positive impact on my journey over the last six months, and I hope our friendship will continue to grow.

05 / THE PRIVATE THREE-WEEK EXPERIENCE

THREE WEEKS.
DEDICATED TO YOU.

Curated personal support, so you don’t have to work through your situation alone.

Three sessions each week, shaped around what you’re facing and the support you need. We make time to talk, try things differently and return to what comes up.

WEEK 01

See what you’ve been living with.

We trace the situation, what’s changed around it and the habits you may no longer notice.

Explore week one

We begin online with a situation you’ve been carrying and look at how it has developed over time. What happened? What did you need? What have you already tried? I reflect back what I hear so we can agree on what deserves attention first.

WEEK 02

Start changing what keeps it going.

Work through the conversation, decision or daily response that keeps bringing you back to the same place.

Explore week two

You decide what to try. We prepare it together, then take it into your ordinary life. If useful and practical, we can arrange time together in person: a walk, a meal or an experience that gives the situation proper attention.

WEEK 03

Follow through when the pattern returns.

We look at what pulls you back, adjust what isn’t working and decide how you’ll continue.

Explore week three

We look honestly at what happened when the messages, responsibilities and familiar habits returned. Together, we adjust what needs adjusting and identify what you want to continue after our time together.

€5,000 / three weeks

9 sessions over 3 weeks. Curated around you.

We agree on session length, timing, follow-up and included activities before starting. Travel and additional activities are quoted separately.

EXPLORE WORKING TOGETHER FOR 3 WEEKS
What makes the time together personal?

I listen, remember what matters and stay alongside you as you work through it. Our three weekly sessions give us time to return to the difficult moments, reflect and follow through together.

We curate the setting around you: an online conversation, a walk, cooking, a shared meal or an activity. The plan adapts as we understand what you need.

Could we travel or share an experience?

Yes. If a different environment would help, we can plan a trip together, meet for an activity or spend time at a retreat. I can help organise the experience, drawing on twelve years of solo travel and hospitality.

Some activities can be included in your curated plan. Flights, accommodation, transport, retreats and most travel activities are paid separately. We agree on what’s included, who handles the arrangements and all additional costs before anything is booked.

What could progress look like for me?
  • Having the conversation you’ve been avoiding.
  • Changing a commitment that keeps draining you.
  • Choosing which business idea deserves your attention now.
  • Protecting time with someone you love—or time for yourself.

We agree on what meaningful progress would look like in your situation before starting.

Looking for longer support? A year together · €50,000

Ongoing private support as you navigate relationships, work and the decisions that matter to you. We agree on the time together, follow-up and any in-person experiences before starting.

Tell me what you need support with
Ibby walking along a beach in Indonesia

06 / WHO YOU’LL SPEND TIME WITH

I’M IBBY.
LET’S TALK HONESTLY.

I left Madagascar at 17. Over twelve years of solo travel, I’ve been broken, been homeless and had to rebuild my life more than once.

I know what it’s like to look fine around other people while quietly trying to hold yourself together. Those years are part of why I care so much about listening—and making room for what someone hasn’t been able to say.

How I kept starting again My story, from Madagascar to here.

In my family, stress was an everyday word. I started noticing how easily a day could disappear into yesterday’s worries or tomorrow’s plans. Cooking, moving, going outside and honest conversations helped me pay attention to the day I was actually in.

AN ISLAND, A VILLAGE, A FAMILYLove, discipline and feelings we did not know how to name.Young Ibby before leaving home+

I grew up in Madagascar—mostly Antananarivo, with deep village roots in Andapa through my grandparents.

  • My grandmother taught me manners, flavour and how food brings people together.
  • My family was loving, protective and strict.
  • There was pressure to succeed, but little space for emotional conversation.
THE GOLD, THE €1,000 AND THE PROMISEI left home carrying more pressure than luggage.Young Ibby at the beginning of his life abroad+

In 2014, my mother sold most of her gold and my grandfather added €1,000 so I could study in France.

  • The money represented years of sacrifice and belief.
  • I felt responsible for changing my family’s future.
  • I had the opportunity—but no idea how to build a life that felt like mine.
FREEDOM DIDN’T FEEL LIKE FREEDOMI became whatever the room seemed to need.Ibby adapting during his early years in France+

I thought fitting in would make the new country feel like home. Instead, I slowly edited myself out.

  • The funny one. The useful one. The person who always said yes.
  • I cooked for people who did not always show up.
  • From the outside I was adapting; inside I was isolating, overeating and disappearing.
THE NOKIA 3310 AND THE FIRST RUNMy body moved before my confidence did.Ibby during his first physical rebuilding chapter+

At my aunt’s home, I was watching screens, eating and hiding from my own life. My phone died. My uncle told me to move.

  • The next day, I ran before I felt ready.
  • Movement interrupted the isolation.
  • It became self-respect long before it became fitness.
€150 LEFT. AN €80 BIKE. CANADA.They laughed because I could barely afford tomorrow.Ibby reflecting on the journey that changed his future+

An English teacher encouraged me to take an exchange opportunity in Canada. People said it was impossible while I was already broke.

  • I spent €80 of my last €150 on a delivery bicycle.
  • Uber and Deliveroo gave me a way to earn and save.
  • The bike became proof that action can create the clarity you are waiting for.
WHEN EVERYONE DISAPPEAREDThree years of friendships—and nobody I could call.Ibby alone during a difficult chapter between countries+

After Canada, I fell into the wrong environment and reached a point where I had to call my father and admit that I was not okay.

  • The people I had spent three years building a life around were not there.
  • An uncle gave me around fifteen days; an aunt gave me €150.
  • I slept in airports and train stations, and used the gym to shower.
  • On a bench with my last €10, a stranger kept asking, “What happened to you?”—then offered a room, food, time and help.
MORE MONEY THAN I HAD IMAGINEDOpportunity solved the numbers—not the emptiness.Ibby after rebuilding strength and discipline+

Australia gave me the capacity to earn more than I had ever imagined through hospitality, construction and mining.

  • I learned to work, survive and rebuild from nothing.
  • Money created options, but it did not automatically create peace or belonging.
  • The wrong rooms still cost me time, energy, opportunity—and almost my future.
YOUR ENVIRONMENT TEACHES YOU WHAT IS POSSIBLETwelve years of watching culture shape people.Ibby walking on a beach in Indonesia+

Moving through Europe, Canada, Australia, China, Southeast Asia and Indonesia showed me that people can live in completely different realities.

  • One culture can teach you to chase security; another can teach you to value time.
  • Some environments open relationships and opportunity. Others make fear feel normal.
  • Many “personal” blockages are beliefs absorbed from family, culture and the rooms around us.
THE ROOM BECOMES YOUR INNER VOICEWhat surrounds you quietly becomes what you believe.People inside an active Social Wellness Lab environment+

I began noticing how the same human need can look completely different depending on where someone was raised.

  • Relationship beliefs: who you are allowed to love, trust or become.
  • Money beliefs: what feels safe, greedy, impossible or “not for people like us.”
  • Opportunity beliefs: whether you explore, stay small, ask—or wait for permission.
  • Sometimes culture protects us. Sometimes it blocks us from seeking something more meaningful.
WHEN DISTANCE STOPPED PROTECTING MEStress was familiar at home. My mother's illness made presence impossible to put off.Ibby reconnecting with his father after twelve years+

In my family, health worries and doctor's appointments were often part of the conversation. So were the old arguments and fears about what might happen next. We could get through a whole meal without really being in it. The first time my mother faced brain-tumor surgery, we were fighting and I stayed away. When she later needed another operation, I chose differently.

  • I took the ticket and saw my father after twelve years.
  • I stayed beside my mother, cooked for her and listened between appointments.
  • I couldn't fix the illness. I could be there, pay attention and make the hours we had together feel different.
THE LIFE I WANTED CHANGEDPeace became more valuable than proving I had succeeded.Ibby grounded by the coast in Indonesia+

I once chased the body, the money, the watch, the freedom and the proof that I had made it.

  • Now wealth also means health, movement, nature and music.
  • It means time, simple food and conversations that do not drain me.
  • It means being calm enough to enjoy the life I worked so hard to create.
THE EXPERIMENT BECAME THE WORKMy life became a living study of people, rooms and energy.Ibby present in a Social Wellness Lab room+

Hospitality taught me to notice. Sales taught me that people move when they feel understood. Solitude taught me to listen.

  • I began testing better questions in cafés, gyms, dinners and handwritten notes.
  • I watched what helps people feel safe enough to be honest.
  • That real-world experiment became Social Wellness Lab.
The Lab in everyday life Conversations, experiments and community messages.

I test questions in cafés, dinners and everyday rooms, noticing what helps people feel comfortable enough to speak honestly.

Ibby passing a handwritten napkin to a staff member during a real-world connection experiment
01 · PASS THE QUESTION
Ibby introducing the napkin experiment in a café
02 · ASK SOMETHING REAL
Ibby approaching strangers and beginning a warm conversation
03 · ENTER THE ROOM
Ibby sharing what presence and care mean in everyday life
04 · SHARE WHAT WE LEARN
A handwritten napkin about the fear of meeting someone new
FEAR · MADE VISIBLE
A handwritten napkin asking who am I becoming
IDENTITY · QUESTIONED
A handwritten note about listening and paying things forward
LISTENING · PRACTISED
A table covered in words gathered during a Social Wellness Lab exercise
THE ROOM · SPEAKING BACK

[ COMMUNITY MESSAGES ]

These separate messages come from the wider community, rather than the private 1:1 support.

CONNECTION

“You helped me overcome my fear of new connections.”

PRESENCE

“Your presence means so much. Simply being there changes something in me and others.”

07 / BEFORE WE TALK

A FEW
PRACTICAL THINGS.

Is this for me?

If a relationship is draining you, your mind won’t settle, or you keep saying “I’m fine” when you’re not, this is a safe space to talk honestly. You don’t need to run a business or know where to start.

The three-week support is curated for founders, business owners and creators who want someone alongside them as they work through their situation.

What makes this a safe space?

You choose what to share. You can take your time, pause or leave a question unanswered. I listen without judging you or pushing you towards a decision.

My presence is part of the work: warmth, attention and room to breathe. We notice what drains your energy and what helps you feel more like yourself. You don’t have to perform or look after me here.

Do we have to meet in person?

The 90-minute session is online. The three-week support can include in-person time, activities or a trip together when useful. We agree on the setting, arrangements and any extra costs before booking.

Is this therapy?

No. I offer personal, educational and experiential support. I don’t provide diagnosis, medical treatment, psychotherapy or crisis support.

If you’re feeling persistently hopeless or getting very little sleep, speak with a qualified healthcare professional. My work can offer everyday personal support alongside appropriate care, where suitable; it does not replace that care.

What happens after I enquire about three weeks?

I read what you share and contact you personally on WhatsApp. We arrange a free 25-minute introductory call to understand your situation and see whether my three-week paid private support is a good fit.

START WITH WHAT’S HAPPENING NOW

YOU DON’T NEED
THE PERFECT WORDS.

Tell me about the thing that keeps following you through your day.

BOOK A 90-MINUTE CONVERSATION

Learn more before booking

Looking for ongoing support? Explore the three weeks.